COMMUNICATION CAMPAIGN
A promotion aimed at attracting more customers for Pago clients (the bar-owners).
In 2015, we transformed Pago’s commercial strategy – exclusively distributing to the hospitality sector – to position it in a way that was both unique and relevant: #NoLoIntentesEnCasa (Don’t try this at home)
In 2017, we came up with the idea of attracting customers to Pagos bars via the online #VamosDeBares route, produced by the consumers adding the locations of Pago bars.
